Tuesday, December 26, 2006

Advertising the goods

One sees advertisements painted on walls in the markets, hoardings that hide heritage market buildings.

Advertising takes many forms and has begun to have considerable influence on contemporary society and commerce. But this was not always true. In the past, people lived in small, isolated communities where artisans and farmers bartered goods and services among themselves. "Distribution was limited to how far people could walk, and advertising to how loud they could shout"

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